It's surprising how often strategy planning processes don't define the required outcomes, despite the fact that strategy is little more than finding the optimal path to get to outcomes.
In this video, we explore the first step in successful Strategy Planning: defining outcomes. These outcomes are why we do "strategy" in the first place. Outcomes must match the needs of shareholders, owners and/or the board, and must adhere not to a strict timeline, but a rough time horizon.
Be sure to watch the overview of all 6 steps here.
Presented by Kut Akdogan, Partner at Gaussian Holdings.
Click here for the next video in this series.
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